The ascendency of India as an economic world power

Indian auto market is very attractive for any company. It is one of the fastest growing markets in the world. The only catch is that India is not a rich country and most people in India are looking for inexpensive and small cars. So, I am happy to see that General Motors officials have understood the nature of Indian market and are focusing on introducing small car.

The Hindu reported:

General Motors, the world's biggest car maker, on Tuesday rolled out its small car Chevrolet Spark in India, as it takes on market leader Maruti Suzuki in one of the world's fastest growing automobile markets.

The company has pegged the price of Spark at Rs 3.09 lakh (Ex-showroom Delhi) for the base model, slightly lower than Rs 3.21 lakh for Maruti's Zen Estillo base model.

Spark would be available in four options with the price increasing to Rs 3.89 lakh.

This is a very smart move from GM. The price looks attractive and surely it will attract many Indian consumers. I guess that other large auto companies will now join the race of bringing small cars in Indian market.